Stand and Build
a fabrication + design studio
Saks Fifth Avenue — Iconic Handbags Window Display
Completed: February 2019
Location: Fifth Avenue Flagship, New York, NY
Project Type: prototyping, project management, 3D scanning, technical shop drawings, custom prop sculpting, faux-marble spray finishes, fabrication, custom metalwork, logistics, white-glove installation
Coinciding with the landmark first-floor redesign of Saks Fifth Avenue’s flagship on 5th Avenue in New York City, Stand and Build engineered and fabricated 17 oversized luxury handbag sculptures for their visual merchandising windows. Produced in our Long Island City studio, the project translated iconic luxury accessories into large-scale sculpted centerpieces designed for high-impact storefront engagement along Fifth Avenue.
Our team executed the project by first 3D scanning original designer bags and developing detailed technical shop drawings for each distinct window installation. Scaling the forms up to three feet wide while preserving exact proportions, our artisans applied bespoke hand-painted and spray faux-marble finishes, complemented by custom laser-cut clasps, fabricated chain details, and structural internal mounting hardware.
Each display was pre-assembled and test-fitted inside our fabrication shop to ensure seamless structural integration prior to site delivery. Stand and Build managed all end-to-end logistics and executed a multi-day installation across all 17 flagship windows to meet Saks Fifth Avenue’s tight unveiling schedule.